Monday, May 23, 2011

Rebooted "Pirates" sets overseas box office record

NEW YORK - suite revisited "Pirates of the Caribbean" "on the tides of the Stranger" is her most demanding veil abroad, where he took in a $ record of 256.3 million at the box office international, according to studio estimates Sunday.


That surpasses the previous foreign record of opening of the sixth "Harry Potter" film "Harry Potter and the half-blood 2009 Prince", which has earned international $ 236 million.


Walt Disney co. said "On Stranger tides," the fourth episode of "Pirates", earned $ 90.1 million to the Canada. Its combined worldwide total is 346.4 million, Fourth World opening ever.


New 3D film crew plays Keira Knightley and Orlando Bloom, but it brings back Johnny Depp: Captain Jack Sparrow. "Chicago" director Rob Marshall took the reins of Gore Verbinski, who directed the trilogy. Penelope Cruz and Ian McShane introduce new characters.


It was a risky restart in view of the popularity of the previous films "Pirates". The last, 2007 "end of the world", opened with $ 114.7 million.


But "at the end of the world"was also poorly reviewed and disappointing for much of its audience."" For Disney, which has wide merchandising and tie-ins "Pirates of the Caribbean" theme park, is a vital franchise. The first three films earned a combined $ 2.7 billion in the world.


"The entire room of this particular film was based on a worldwide release because our sense of how strong on the international market would," said Chuck Viane, head of distribution for Disney. "Johnny is not just a domestic star." Johnny is an international star. ?


Viane, stated that the result justified new look of the franchise, that the public "liked the attitude rebooted." Viane is a not comment if it meant a subsequent fifth film, but that seems very likely. Producer Jerry Bruckheimer has already a script in the works.


"On stranger tides" was the only new film in the release of the scale on the end of week. In the second week of its release, the famous "demoiselles" comedy honour starring Kristen Wiig, was at the box office with $ 21 million. It was a small impressive decrease of only 20 per cent of the universal version of $ 26.2 million opening weekend.


The slight decrease was even more popular comedies such as "The hangover" and "Wedding Crashers," which had same business supported by the strong word-of-mouth.


Top film last week at the box office, the adaptation of the comic strip "Thor," Paramount, slid to third place in the third week of its release. He received $ 15.5 million, with its cumulative total to $ 145.4 million.


Limited-release debut was "Midnight in Paris from Woody Allen," which received some of the best magazines for Allen, over the years. Sony Pictures Classics release opened only six rooms, but has attracted more than $96,000 average outstanding screen.


Well that "on the Stranger tides" had the best opening of the year North America, international revenue was the greatest history. The film transferred his foreign appeal cast of international stars such as Cruz and defining itself in tropical regions bright.


"This proves the importance of the global market," said Paul Dergarabedian, analyst for Hollywood.com box office.


The film made especially strong in China and Russia, the India, 52.6 million of $. He set a record in Russia, taking in $ 28.6 million.


The film has benefited from the increase in ticket prices for 3D representations, but perhaps even more important to IMAX projections. "On stranger tides" a world record for IMAX with 16.7 million worldwide.


Propelled largely by the payment of "Pirates" and the success of "Bridesmaids", it was the second "up" weekend in a row from the same weekend box office figures last year. End of next week, the three-day Memorial Day weekend, appears as bright, with the beginnings of "the hangover party II" of Warner Bros. and Paramount "Kung Fu Panda 2".


Combined with the second weekend of "on the tides of the Stranger", as from SODEC more great Memorial Day weekend ever expected Dergarabedian.

Sale of tickets estimated from Friday to Sunday to Canadian and American theatres according to Hollywood.com. Final figures will be published Monday.

1. "Pirates of the Caribbean: on stranger tides," $ 90.1 million.

2 "Bridesmaids," $ 21 million.

3. "Thor,"$ 15.5 million."."

4 "Fast five", $ 10.6 million.

5. "Rio," $ 4.7 million.

6. "Priest," $ 4.6 million.

7. "Jump the broom" $ 3.7 million.

8. "Something borrowed", $ 3.4 million.

9. "Water for elephants," $ 2.2 million.

10 "Madea Tyler Perry family United," $990,000.
















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